The Idea:

Redesign the Shoptology website with the new logo, look and feel. Updating the information to reflect the company’s new client work and leadership.

The Process:

Initially working with the web developer to make sure the layout was within his means, then designing according to the elements he had available. Then, working with a copywriter and adjusting visuals based off of the text. Finally, making small adjustments to the visuals and pop-ups.

My Role:

Redesigning the Shoptology website and curating images for each page. Making sure the user flow throughout is seamless and consistent.